With/in builds human-centered solutions to sustain growth

Two ways to work together

  • Coaching

    For individuals ready to lead with alignment and confidence. Sessions that pair reflection with actions you can use the same day.

    1:1 and small group formats

    Clarity, energy, and presence

    Real-time support between sessions

  • Consulting

    For teams that need strategy tied to execution. We turn insight into operating plans your org can run with.

    Strategy sprints and roadmaps

    Segmentation, journeys, loyalty

    Channel and MarTech optimization

This is where strategy gets its soul back

  • I’m a strategist, coach, and problem-solver with 25+ years inside some of the world’s most iconic brands. My work has always been about connecting the dots others miss: between people and purpose, between data and decisions, between strategy and the moments that make it real. I don’t just help organizations grow. I help them grow into who they’re meant to be.

  • When engagement is falling, channels are underperforming, or loyalty feels like a thing of the past, I help companies re-align. I dig into the truth behind your customers, your teams, and your leadership. Then I design human-centered strategies that get you moving again and keep you moving.

  • I’ve watched great ideas die on the vine because teams weren’t aligned, leaders were burned out, or customer insights sat unused. It’s not a lack of ambition that stalls companies. It’s the gap between vision and execution. I’m here to close that gap so the work you put into the world actually delivers what it promises.

  • Every engagement starts with deep listening. I take the time to understand your people, your challenges, and your opportunities.

    From there, we move into one of two tracks: coaching or consulting.

    Coaching strengthens leadership clarity and alignment.

    Consulting ties insight to execution.

    In both, the solutions are built for the reality you operate in, not just the strategy deck.

  • Nike. Best Buy. Target. Starbucks. Lands’ End. I’ve led growth strategies in high-stakes, high-visibility environments for over 25 years. I’m also a coach, blending real-world business experience with the leadership skills that make change stick. My clients trust me because I’ve been in their seat and I know how to help them win.